Chester On Point

Seth Godin Tackles the Often Misunderstood Term "Ethic"

I subscribe to about a dozen blogs, most of which I skim and others I rarely read.  But I never miss a day without my Seth Godin fix.

I’ve had the pleasure of spending some one-to-one time with Seth and, although I can’t say that we are friends, I can say that he’s a a brilliant thinker and marketing and management sage who has every reason to be arrogant, but isn’t. In fact, he’s a prince of a guy.

Yesterday he wrote a piece on ethics and makes a brilliant point about the difference between business ethics and personal ethics.  As usual, I love his take and couldn’t agree more.

Seth Godin and I at a conference in 2004. I had the pleasure of introducing him to an audience of 1500.

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